Krista Escamilla is a proud West Texan, award-winning broadcaster, public speaker, podcaster, and public relations professional who is passionate about storytelling, community, and inspiring others to live their best lives. With decades of experience in media and communications, Krista has built a career around connecting people through authentic conversations and meaningful relationships.

Krista is the host of The Krista Escamilla Show, a podcast dedicated to sharing powerful stories from people across all walks of life. Through uplifting conversations, inspiring quotes, and community-focused content, Krista shines a spotlight on the people, businesses, and organizations making a difference in West Texas and beyond. Her mission is simple: everyone has a story, and every story has the power to inspire someone else.

Krista also hosts the Permian Strategic Partnership Podcast, where she interviews industry leaders, educators, innovators, and community changemakers working to strengthen the future of the Permian Basin through collaboration, leadership, and investment in the region.

In addition to podcasting, Krista specializes in public relations and public affairs alongside her husband, Al Escamilla. Together, they work with businesses, organizations, and community leaders to help tell their stories with purpose and impact. Krista is also a sought-after emcee and speaker who enjoys encouraging others to become confident communicators and strong leaders.

Family is at the heart of everything Krista does. She and Al are proud parents of four children. Austin Escamilla is a graduate of Rice University and co-owner of Veloci Running. Aspen graduated from Lubbock Christian University and works for the Betenbough Companies. Alexandra is a recent graduate of Lubbock Christian University, and Alex is a student at Trinity School of Midland where he will graduate in 2027. Alex has verbally committed to play golf at University of Wyoming.

Whether she is behind a microphone, on stage emceeing an event, mentoring students, or interviewing community leaders, Krista’s goal is always the same, to encourage people, celebrate others, and make a positive impact through connection and conversation. She also hopes everyone remembers to Dream Big, Believe, and Never Give Up.